Open Graph meta tags are a set of HTML tags that allow website owners to define the way their content is displayed when shared on social media platforms like Facebook, Twitter, and LinkedIn.
By using Open Graph tags, you can control the title, description, and image that will appear when your content is shared, resulting in a more appealing and engaging preview.
To implement Open Graph meta tags, you need to add them to the HTML head section of your web pages. Here’s an example of Open Graph meta tags for a blog post:
<meta property="og:title" content="The Ultimate Guide to SEO"/> <meta property="og:description" content="Discover the best strategies and techniques to rank higher in search engine results and attract more organic traffic to your website."/> <meta property="og:image" content="https://example.com/images/seo-guide.jpg"/> <meta property="og:url" content="https://example.com/ultimate-seo-guide"/> <meta property="og:type" content="article"/>
The most important Open Graph tags to include are:
- og:title: The title of your content.
- og:description: A brief description of your content.
- og:image: The URL of the image that will be displayed when your content is shared.
- og:url: The URL of the content being shared.
- og:type: The type of content being shared, such as “website“, “article“, or “video“.